Code of Ethics

Capa do Código de Ética

MESSAGE FROM THE CEO

We believe we can transform people's lives not only through entertainment and "delivering happiness", but also by reinforcing 30e's core values, creating a business environment free from corruption and other malpractices. This is why we created this Code of Ethics, to guide the personal and professional behavior expected of everyone who works at 30e and its affiliates, provides services, or contributes in any way to the company's activities.


And, as "the show must go on," it's crucial that our business is guided by ethics and conducted in compliance with relevant legislation and internal policies. It is essential that you become familiar with the contents of this Code. We welcome suggestions for improving our processes and procedures. If you suspect or become aware of a violation of this Code, applicable laws or business agreements involving 30e or its affiliates, please let us know.


We count on you to put on a true “show of integrity” and continue creating unforgettable experiences!


Pepeu Correa 

CEO

WHO IS THIS FOR?

The production of major events requires coordinated actions between our team and our partners. Therefore, this Code of Ethics applies to all employees, service providers, suppliers, and any third parties contributing to 30e and its affiliates’ projects.


Stay tuned:

  • Collaborators are any individual or legal entity that has a relationship with 30e and its affiliates to support company projects, regardless of the format or duration of the agreement;
  • Third parties are required to comply with this Code regardless of the nature of their relationship with 30e, whether ongoing or temporary, or whether it involves the transfer of financial resources or simply know-how.

30E AND AFFILIATES’ PRINCIPLES

MISSION

Delivering happiness and creating unforgettable memories through live entertainment, driven by innovation, excellence, and a people-first approach.


VISION

To revolutionize live entertainment worldwide through the lens of those who represent the new generation, delivering transformative and unforgettable experiences.


VALUES


Human Centered Transformative Connections


Revolutions are made by people, and that's why human relationships and collective well-being are priorities in our ecosystem. We value each person's uniqueness and consider respect, empathy, and collaboration as non-negotiable pillars of our journey.

Respectful - The ‘how’ matters


What we do is important, but how we do it matters even more. We act with integrity, transparency, and accountability in every decision and project. We respect people, the planet, cultures, and the context around us because we believe that excellence can only be sustained through consciousness.


Curious Minds - Restless by Nature


Restless by nature, settling is not an option for us. We explore new perspectives with courage, humility, and curiosity. Mistakes are part of growth, and we welcome them as part of the innovation process, adjusting our path whenever needed. This is how we grow and innovate.


Show Happy – People are the soul of the show

We believe in the power of a concert to transform lives and inspire change. We create emotionally resonant and unforgettable experiences that connect audiences, artists, and teams — because every person matters and every detail makes a difference. It’s this passion that creates meaningful moments and makes the world more vibrant.


Excellence – Doing things with greatness is our standard.

We strive for excellence in everything we do and continually improve our processes. With every new project, we propose innovations to deliver unique and high-impact experiences, always pushing boundaries and ensuring a sustainable business model.

30e COMMITMENT

To transform people's lives and contribute to a more sustainable, humane and happy world, 30e is permanently committed to:

  • Acting in accordance with the company's founding objectives, breaking old truths and contributing to its strength and sustainable development;
  • Conducting business in compliance with its principles and values, as well as with laws and signed commercial agreements;
  • Protecting corporate interests, including those of partners and investors, preventing personal, ideological, political, or any other aspirations from overriding those of the company or undermining good governance;
  • Adopting objective criteria when selecting business partners, such as technical knowledge and experience, cost, punctuality, and respect for the environment;
  • Refraining from hiring companies that use slave, forced, compulsory, or child labor, or that fail to comply with occupational health and safety standards;
  • Treating suppliers and service providers with respect and monitoring their activities;
  • Prioritizing cooperative relationships – for exchanging of knowledge, technology, and/or information – that meet the company's needs and the cultural demands of the population, contributing to the creation of memories that resonate;
  • Ensuring the best national and international musical content with curation that considers, in addition to market trends, artist behavior, including respect for the audience, adherence to the agenda and abstention from acts that may incite crime, intolerance or discrimination;
  • Paying royalties for the music played at shows and festivals promoted by 30e;
  • Providing experiences that positively transform the lives of our customers;
  • Ensuring customer safety and handling any suggestions and complaints with diligence and discretion;
  • In our relationships with employees, respecting fundamental rights established in the Constitution, including differences in opinion, physical and cultural characteristics, and sexual, religious, and political orientation;
  • Maintaining an active Ethics Channel, ensuring whistleblowers anonymity, confidentiality, and protection against any type of retaliation;
  • Protecting the confidentiality of commercial agreements, including the personal data of 30e employees, suppliers, service providers, and clients;
  • Ensuring equal treatment for all employees, including compensation and working conditions;
  • Promoting the continuous improvement of work processes and procedures, prioritizing investment in clean technologies, and promoting training that allows employees to update and enhance their knowledge;
  • Maintaining a healthy relationship with the press through respectful treatment of its representatives and providing truthful, complete, and up-to-date information about 30e, safeguarding information classified as confidential;
  • Maintaining an open dialogue with clients and the public to understand their concerns and needs, as well as a friendly and cooperative relationship with unions, associations, including ECAD (Central Collection and Distribution Office), and professional organizations;
  • Assessing the impacts on the surrounding areas of event venues, striving to mitigate their effects and address any consequences;
  • Implementing policies for the efficient use of resources, such as water and energy, to minimize environmental impact;
  • Promoting sustainability within the production network, also through environmental awareness initiatives.

HOW TO APPLY THE GUIDELINES

Just as event attendees must be aware of safety information before conducting or continuing business on 30e's behalf, you should ask yourself the following questions:

  • Does my decision, action, or omission pose no serious risks to employees, clients, or third parties related to 30e, as well as risks to the company's reputation or even to sponsors?
  • Does my conduct comply with the laws and internal rules of 30e/affiliates and the agreements established with the company?
  • My actions set a good example for my colleagues and business partners and will preserve the business relationship with 30e;
  • If the results of my decision, action, or omission are publicized in the media, will I be comfortable with the situation?


If you answered YES to all questions, this indicates that your decision or conduct is aligned with 30e's values and the guidelines of this Code. If you answered NO to any of the questions, you should reconsider your decision and take steps to remedy any consequences of your conduct.


Stay tuned:

  • Consult the Legal department if you have any doubts about the legality or ethics of your decision;
  • Report any "slip-ups" in fulfilling your obligations to ensure timely handling of the consequences (your contribution may mitigate or prevent any possible disciplinary or commercial action).

COMPLIANCE WITH LAWS, INTERNAL POLICIES, AND COMMERCIAL AGREEMENTS

Building lasting relationships requires solid values and trust. Therefore, for 30e, it is essential that all those who act on its behalf or benefit understand and comply with internal and legal regulations, as well as the terms of agreements signed with the company.


Press Play:

  • Suppliers and service providers must comply with labor, social security, tax, copyright, corruption prevention, and environmental laws, among others, as well as the guidelines of this Code and the terms of the contract or agreement signed with 30e;
  • Obtaining and maintaining up-to-date licenses, authorizations, and permits necessary to fulfill the agreement with 30e.


Press Pause:

  • Do not offer, promise, or deliver anything of value to 30e employees with the aim of obtaining undue advantages for their business;
  • Do not carry firearms or even replicas, unless licensed and necessary to fulfill the contract with 30e or for the private security of artists or heads of state;
  • Do not carry or store explosives, flammables, or combustible materials at 30e offices or event locations – any use of fireworks and blanks will be restricted to professionals approved and authorized by 30e, always in compliance with safety standards;
  • Do not perform acts that could constitute sexual offenses, nor sell illicit products resulting from smuggling or contraband at 30e offices or event locations.


Stay Tuned:

  • If you encounter a law that is more restrictive than an internal 30e standard or an agreement entered into by the company, you must comply with the law and inform the Compliance Department of any need to review the standard, or the Legal Department regarding the possible relevance of an amendment to the agreement;
  • It is the responsibility of 30e's Board of Directors, as well as the legal representatives of partner companies, to set an example regarding compliance with this Code, ensure adherence with laws and commercial agreements, establish risk management mechanisms and internal controls, and evaluate the performance of their respective teams.

RELATIONSHIPS

Internal

At 30e, delivering happiness is not limited to concerts and festival days, nor to event audiences. After all, happy people make others happy too!

For this reason, the company strives to create and maintain a healthy work environment that promotes overall health, stimulates human development, and fosters collaboration among people.


Press Play:

  • Employees must build and maintain transparent, trust-based relationships and take responsibility for their roles, including reporting any mistakes to their immediate supervisor and correcting them;
  • Everyone must respect diversity, act collaboratively and respectfully, and offer and receive help when necessary to contribute to the flow of information and the organizational culture.


Press Pause:

  • It is important to avoid derogatory nicknames, offensive language, or loud voices;
  • Also, refrain from any behavior that constitutes discrimination, moral or sexual harassment, and from engaging in any form of sexual harassment of visitors or clients, or allowing them to engage in such or any other embarrassing acts against 30e employees, or invading their privacy.


Stay Tuned:

  • Discrimination is any attitude that excludes, separates, and demeans people based on prejudiced beliefs. This type of violence is generally practiced against lower-income populations, Black individuals, LGBTQIA+ people, people with obesity, women, people of other ethnicities and religions, and other social groups;
  • Moral harassment is any abusive, repetitive, and prolonged conduct, expressed through behaviors, actions, words, gestures, sounds, or writing that may harm a person's dignity, personality or physical and mental integrity, leading to the degradation of the work environment or threatening the victim’s job;
  • Sexual harassment is any form of unwanted sexual behavior in the workplace, in which the perpetrator, generally in a superior hierarchical position, uses their influence to obtain advantages, and can take two forms: by coercion, when the acceptance or rejection of a sexual advance influences decisions that are favorable or detrimental to the harassed person; or by intimidation, which includes behaviors that create a humiliating, intimidating or hostile work environment – tipically not directed at a specific person or group, and may include the display of pornographic material in the workplace;
  • Sexual misconduct is the act of engaging in sexual behavior in the presence of someone, without their consent, and with the intent of satisfying one’s own or someone else’s sexual desires. Examples of sexual misconduct include: rubbing private parts against another person, forced kissing, touching oneself in public, among other behaviors.


Replay 

It is the leadership's duty to set an example for their teams, provide guidance and supervision, correct mistakes, and respond to employees' questions and concerns.


With suppliers and service providers

Well-structured business relationships generate positive synergy through the coordinated efforts of those who make the show happen. To achieve this, it is essential to build and maintain respectful and professional relationships that are guided by the commercial agreement and applicable laws.

Press Play:

  • Maintaining impartiality in purchasing and contracting processes;
  • Offering equal competitive conditions to suppliers and service providers;
  • Adopting objective contracting criteria, such as technical qualifications, price, quality, punctuality, experience, and good reputation;
  • Monitoring and overseeing the activities of service providers and verifying the compliance and quality of purchased products to ensure adherence to contracts with 30e, the guidelines of this Code, and applicable laws. 


Press Pause:

  • Refusing personal benefits such as bribes, tips, gifts (including in the form of services), trips, or job offers to relatives as a means to obtain or maintain contracts with 30e;
  • Sharing confidential information, including information about purchasing procedures and specifics of proposals from other participants in the competition.


Stay tuned:

It is allowed to accept only corporate promotional gifts from suppliers and service providers, as long as they are of small value, limited quantity, and given sporadically.


With clients

The audience is the soul of concerts and events, inspiring 30e to work with passion, always delivering unforgettable experiences that light up people’s eyes with joy.


Press Play:

  • Ensuring that principles of good manners, such as courtesy and respect, are present in all interactions;
  • Maintaining transparent communication and ensuring that all information is provided clearly and accurately;
  • In cases of event cancellation, following the provisions of the Consumer Protection Code and/or specific legislation.


Press Pause:

  • Favoring a client based on family, emotional, or business relationships, or as a result of promises, offers, or delivery of undue advantages;
  • Engaging in misleading advertising, which involves false promises, lack of information, or exaggerated content;
  • Responding rudely and unprofessionally to posts or comments on social media that criticize 30e, its partners, or any of its representatives. 


Replay 

Ticket sales intermediaries and payment providers must adopt strict information security protocols to ensure respect for customer privacy and protect their operations against breaches and unauthorized use of personal data.


With Government Agencies and Officials

30e takes a proactive stance in observing values and principles of ethics and integrity in its business, fully rejecting any practice of bribery, corruption, influence peddling, administrative advocacy, and abuse of prestige.


Press Play:

  • Respecting the legislation and professional codes of ethics applicable to public servants, and prioritize transparency in all interactions;
  • Reinforce 30e's anti-corruption values and practices in interactions with public officials to demonstrate that any inappropriate approach is unacceptable;
  • When hiring public officials, former public officials, or other politically exposed individuals, apply the same selection and hiring criteria used by 30e for general candidates and third parties;
  • Whenever possible, ensure that interactions with public officials are conducted by at least 2 (two) 30e employees;
  • Third parties acting on 30e's behalf must report on interactions with public officials on behalf of the company, indicating, among other things, the name and position of the officials, the agency to which they are affiliated, the reason and agenda of the meeting, and date and location of the meeting.


Press Pause:

  • Engaging in or contributing to practices that may violate anti-corruption laws or constitute influence peddling;
  • Using intermediaries to conceal the identity of bribery or corruption beneficiaries;
  • Engaging in, facilitating, or agreeing to fraudulent practices related to expediting permits, licenses, and authorizations;
  • Providing tickets, credentials, or allow access of public officials to events without proper justification and unrelated to their official duties;
  • Offering discounts or special conditions to public officials, or people related to them, that are not available to other customers;
  • Allowing the use of 30e facilities for political campaigns or activities, or hold them at shows and events promoted by the company.


Stay tuned:

  • Any action or omission intended to hinder or interfere with investigations or inspections by public agencies is prohibited, as are facilitation payments, which are small amounts paid to promote routine, non-discretionary government actions;
  • Public agents, whether national or foreign, are those who hold a public mandate, position, job, or function, even if temporarily or without remuneration.


Replay: 

30e employees, regardless of their position or role, must inform the Legal Department if they hold a public office, are subject to a quarantine, or intend to run for elected positions (municipal, state, or federal). They must also disclose to the Legal Department any plans to assume a leadership position in a political party, agency (e.g., the Department of Public Safety, the Department of the Environment), public company, mixed-capital company, the judiciary, an independent government agency, or multilateral institutions.

With the Press

30e values active, straightforward, and honest communication. However, communications on behalf of the company are limited to the Communications department, which aims to preserve the institutional message, strengthen relationships with internal and external audiences, and safeguard the company's reputation.


Press Play:

  • Ensuring that press access to dressing rooms and controlled areas complies with safety regulations and agreements signed with artists and their agents;
  • Facilitating interviews with artists and access to their agents;
  • Using only the company's official communication channels for public statements and/or responses to statements made by artists and related third parties;
  • Requesting authorization from 30e for any recording on its premises and respecting the image rights of its employees.


Press Pause:

  • Granting interviews to media outlets, whether as an employee or a third party acting on 30e's behalf, without the company's prior and express authorization;
  • Selling information about the company or its contracted artists to any media outlet;
  • Issuing press credentials to individuals not affiliated with media outlets previously registered with 30e;
  • Using 30e's name and brand without its prior and express authorization, or in violation of the brand usage guidelines.


With competitors

At 30e, competition is seen as a motivating tool for the pursuit of continuous improvement and innovation in events, and must be free, at all times, from practices that characterize unfair competition.


Press Play:

  • Obtaining market information transparently and honestly;
  • Maintaining a cordial and respectful relationship with competitors.


Press Pause:

  • Entering into commercial agreements that may influence the manipulation of prices, costs, or business conditions;
  • Enticing suppliers and employees of competitors, or offering or giving them anything of value with the intention of receiving an undue advantage.


With the Community

We recognize that 30e’s concerts and events can generate a variety of impacts, such as noise from musical performances and audiences, trash accumulation, and changes in local traffic. For this reason, we invest in processes and technologies that can reduce these interferences, preserving the well-being and tranquility of the community surrounding the event venues.


Press Play:

  • Guiding the selection of event venues considering ease of access and the ability to accommodate diverse audiences, including from various sociocultural backgrounds;
  • Adapting physical spaces for accessibility;
  • Promoting the event through various media outlets and sectors;
  • Promoting local and regional art in festivals;
  • Seeking partnerships with institutions that share sustainability principles and expanding experiences in this area, including neighborhood associations to optimize communication and actions to address the impacts of events;
  • Optimizing urban mobility and prioritizing the use of electric vehicles for transporting artists and production staff;
  • Complying with public socio-environmental policies and internal regulations on the topic;
  • Ensuring that events and shows have efficient waste management, prioritizing suppliers that adopt reverse logistics.


Press Pause:

  • Parking in prohibited areas, including for unloading materials, especially blocking the driveways of neighbors near event venues;
  • Engaging in obscene acts in public places, such as urinating in the street;
  • Obstructing the fair economic development in the areas surrounding event venues;
  • Disregarding known socio-environmental risks, as well as state and municipal legal guidelines regarding solid waste management.

ASSET PROTECTION

Use of Company Assets

Using resources consciously and carefully to avoid loss, damage, theft, or misuse is part of 30e's responsibility and commitment to responsible consumption and respect for the interests of the company's partners and investors.


Press Play:

  • Acting responsibly with allocated resources, using them consciously and efficiently, always respecting 30e's interests;
  • Respecting the rules for using the 30e brand or logo before disclosing or sharing it with third parties, including when using it in documents produced by 30e;
  • Observing the need for preventive maintenance, notifying the appropriate department whenever necessary.

 

Press Pause:

  • Renting, selling, or lending any 30e asset or any asset leased by the company;
  • Distributing or disclosing 30e intellectual property information without the company's express authorization, and use or share third-party intellectual property material, such as unauthorized or illegally obtained copies, materials, systems, or software.


Stay tuned:

30e's assets include, among others, electronic equipment, furniture, trademarks and patents, trade secrets and the company name.

ETHICAL AND LEGAL CONDUCT

Conflict of interest

A conflict of interest occurs when a person involved in an important decision-making process has their impartiality compromised by a personal interest that isn't strictly aligned with 30e's interests.

This interest, which may involve personal gain or favoritism toward a person or company to which the employee or third party is linked, can have serious consequences for 30e, such as the purchase of low-quality products or the hiring of service providers whose technical qualifications don't meet the company's needs; financial losses; breakdown of the trust relationship between the company and its stakeholders; and disharmony among employees, damaging the organizational climate.


Press Play:

  • Refusing personal and illegal benefits from suppliers or service providers;
  • Ensuring that receiving gifts and promotional items does not compromise the impartiality of work or service provision to 30e, nor constitute a violation of anti-corruption and industrial property laws;
  • Disclosing family, emotional, or business ties with suppliers, service providers, investors, sponsors, donors, or any other third party with whom 30e has or intends to establish a relationship.


Press Pause:

  • Concealing family, emotional, or business ties with an 30e employee;
  • Evaluating, during recruitment or performance review processes, a subordinate with whom one has a familial or romantic relationship.
  • For 30e employees, working for or providing services to competitors, clients, or suppliers of the company;
  • Sharing confidential information of the purchasing process with competitors, clients, or suppliers of the company;
  • Selling or bartering goods of personal interest on company premises;
  • Using one’s position or the name of 30e to request personal favors or services from subordinates or business partners.


Stay tuned:

The sale of tickets received by employees for personal use is not permitted. Employees who do not intend to use the complimentary ticket must follow internal procedures.


Anti-Money Laundering and Counter-Terrorism Financing

30e strives to do business with reputable third parties who engage in legitimate activities and whose resources come exclusively from lawful activities. It also aims to prevent extremist acts that threaten peace and security and violate human rights.


Press Play:

  • Conducting due diligence to gather information about employees and business partners through research in public sources;
  • Strengthening the exchange of information with public security agents and developing cooperative actions aimed at combating terrorism and preventing money laundering;
  • Investing in security technologies and ensuring continuous improvement of protocols on this topic;
  • Prohibiting the dissemination of propaganda and the promotion of radicalization, which is "the phenomenon by which people adopt opinions, viewpoints, and ideas that are likely to lead them to commit terrorist acts"2;
  • Suppressing acts that cause disorder and terror at shows and events.


Press Pause:

  • Encouraging — through speech, writing on banners or shirts, or distributing flyers, among other means — or forcing others to act through violent methods;
  • Allowing, facilitating, or otherwise contributing to the practice of violent acts, for example, by keeping explosive materials or allowing them into concert and event venues;
  • Legitimizing money obtained illicitly, for example, through streaming platforms and fake management contracts;
  • Entering into contracts with fictitious, overpriced values, to retain part of the amount and "launder" it through the invoice issued by the artist.


Stay tuned:

  • The crime of money laundering is characterized by a set of commercial or financial transactions aimed at incorporating resources, assets, and values of illicit origin into the economy of a country;
  • Terrorism consists of acts intended to provoke social or widespread terror, for reasons of xenophobia, discrimination, or prejudice based on race, color, ethnicity, or religion.


Information Confidentiality and Data Protection

30e is committed to the integrity, availability, and confidentiality of systems and information, and has strict protocols for handling customer data to ensure respect for their privacy and prevent breaches and/or unauthorized use of personal data.


Press Play:

  • Protecting information produced or entrusted as a result of work at 30e or under a contract signed with the company, archiving it in a secure location for the time necessary to fulfill contractual and/or legal obligations;
  • Holding meetings involving confidential information or business strategies in appropriate locations, ensuring the confidentiality of the information;
  • Maintaining an up-to-date and fully operational data processing structure to prevent data leaks and unauthorized access.


Press Pause:

  • Disregarding IT security guidelines, including the use of non-official software;
  • Sharing logins and passwords, or storing access information in unsecured locations;
  • Disclosing personal data of employees or related third parties for non-specific purposes, not necessary for service provision or contract fulfillment, or in violation of the data subject’s consent;
  • Selling client mailings or any other list containing information protected by data protection laws;
  • Sharing information with third parties and the press about shows and events not yet announced by 30e.


Stay tuned:

  • Personal data, protected by data protection laws, includes any information that allows the identification of an individual, such as name, document number (CPF, RG, Passport, and others), registration number, residential address, and even IP address;
  • Sensitive personal data refers to information about ethnicity, religion, health, or biometric data.


Good Competition Practices 

For 30e, exposure to free competition helps the company to be aligned with the desires and expectations of clients, as it drives the company to constantly strive to maintain and expand its market share and to constantly improve the quality of its services.

In the context of suppliers, encouraging competition motivates suppliers and service providers to maintain attractive prices, under the risk of losing bids to other companies that meet requirements other than price.


Press Play:

  • Promoting free competition to maximize social well-being;
  • Allowing other companies to access the show business market, including through suppliers;
  • Facilitating investments aimed at the production of goods or services.


Press Pause:

  • Producing and spreading false news or unverified facts about 30e's partners and competitors;
  • Engaging in or colluding with unilateral conduct with anticompetitive intent, or otherwise causing harm to the market and free competition;
  • Promising or receiving money or other benefits from a competitor's employee in order to, in breach of loyalty, receive or provide an undue advantage;
  • Taking exclusive rights or preventing the use of industrial, intellectual, or technological property rights.


Stay tuned: 

The following are crimes against the popular economy:

  • Unjustifiably refusing to sell goods or provide services under normal payment terms and customary commercial practices;
  • Imposing purchase or resale prices, discounts, payment terms, minimum or maximum quantities and profit margins, as well as setting prices through the use of artificial means.


Respect for Image and Use of Social Media

30e is present on social media with the purpose of informing, interacting, and promoting. Everything communicated through these channels is highly visible and is considered official information by clients, investors, and other stakeholders. Therefore, the company's official channels are managed by the Marketing and Communications department, and republishing information on the personal accounts of employees and business partners is allowed, provided that the text and image characteristics, especially the logos, are respected.

On personal social media accounts, employees and professionals linked to business partners should avoid posting images of their work environment, including event venues, especially those related to the safety of the public and artists. Furthermore, they should avoid "venting" about occurrences at 30e or issues related to their business relationship with the company, and posting confidential or derogatory information that could damage the reputation of individuals or the image of 30e, its partners, investors, and/or sponsors.


Press Play:

  • Requesting authorization before photographing or filming colleagues and professionals linked to business partners;
  • Observing the rules for recording meetings, video conferences, and conversations.


Press Pause:

  • Recording private conversations, except to exercise legitimate right of defense; 
  • Disclosing excerpts of conversations with coworkers and business partners, including those conducted on messaging apps.


Stay tuned:

  •  The voice is an extension of image rights, as it is an important element that individualizes a person, and is fundamental in some media fields; therefore, its use requires a licensing agreement;
  • Celebrities are not entirely deprived of privacy, which means that intimate facts related to family life, home and correspondence privacy are subject to the general rule: prior consultation with the interested party is required. For 30e, hotel rooms and vehicles reserved for artists, as well as dressing rooms, are equivalent to the artist's home, and therefore, their privacy must be protected.


Financial and Accounting Records:

Maintaining accurate and complete accounting and financial records reflects 30e's commitment to transparency, compliance with good governance principles, and legal requirements, including tax compliance and applicable anti-corruption laws. 


Press Play:

  • Maintaining accounting books up to date and ensuring that records comply with general accounting principles, the company's internal standards, and applicable legislation;
  • Providing all partners and investors with accurate, transparent, regular, and timely information;
  • Presenting receipts or invoices for expenses incurred in compliance with 30e's rules or contracts signed with the company, accompanied by proper justifications and, when necessary, authorization for their execution;
  • Complying with the rules for authorization and/or approval of business and financial transactions.


Press Pause:

  • Altering, falsifying, or simulating receipts and expense invoices, as well as recording of financial or accounting entries;
  • Incurring expenses that are not aligned with the interests and rules of 30e or a contract signed with the company, or that have not been authorized.

HEALTH, SAFETY, AND ENVIRONMENTAL PROTECTION

30e is committed to ESG (Environmental, Social, and Governance) best practices, as we believe that promoting sustainability, social well-being, and transparency in business activities are aspects that allow us to give back to the world what it gives us every day.


Press Play:

  • Prioritizing, in concerts and events, the use of the 3R’s principle: Reuse, Recycle, Reduce; 
  • Encouraging the use of public transportation and carpooling, as well as other initiatives aimed at reducing greenhouse gas emissions;
  • Adopting and promoting safe behavior by following all safety guidelines to prevent workplace accidents, including the use of personal and collective protective equipment (PPE and CPE, respectively), recommended for carrying out activities that pose a risk;
  • Conducting (and ensuring that those involved in providing services to 30e conduct) the appropriate medical examinations and follow official health guidelines;
  • Conducting evacuation and firefighting drills, and installing firefighting equipment;
  • Ensuring that hazardous materials or substances, as well as waste, are stored, handled, or disposed of in accordance with 30e's guidelines and applicable laws.


Press Pause:

  • Degrading the vegetation in areas where concerts and festivals are held, as well as in their surroundings;
  • Neglecting employees' mental health and occupational illnesses;
  • Creating pressure for intangible results and allowing the recurrence of high-stress situations.

PRACTICING THE CODE

Promoting Communication

30e leadership, as well as the leadership of partner companies, must encourage their teams to share any suspicions or knowledge of violations of this Code, commercial agreements, or laws applicable to their relationship with 30e.


Violations of the Code

30e values transparency, as well as each individual’s responsibility in promoting an ethical and safe environment.

Therefore, if you suspect or witness any violation of the law, this Code and/or its complementary policies, or if you are a victim of misconduct, it is essential that you report it immediately to your direct manager, the Legal Department, or through the Ethics Channel: 30e.clickcompliance.com⁠⁠⁠⁠⁠⁠⁠


Stay tuned:

Reports may be submitted anonymously and, even if you identify yourself, your report will be treated confidentially, unless 30e is legally obligated to inform government authorities.

Reports will be treated seriously and impartially, and whistleblowers, witnesses, and anyone contributing to the investigation will be protected from any type of retaliation.

Document proposed by the Compliance Department and approved by the Executive Board in June 2025.


The next revision of this Code will occur upon changes in laws and/or market best practices, or by determination of the Executive Board of 30e.


Copyrights © 2025, Grupo 30e